The site no longer reflects the business
Your services and team have changed, yet the website still presents an earlier version of the company.
Website design Melbourne
Website design for established Melbourne businesses
If the current site is dated, unclear or hard to update, we can plan, write and build a replacement that better reflects the business.
Start with a conversation about the site you have and what needs to change. We will tell you whether a targeted fix is enough or a rebuild makes more sense.
We will review the current site before recommending a rebuild.
Common problems
When the website is holding the business back
A redesign makes sense when the current site is creating confusion, slowing down updates or sending the wrong message.
People visit and do not enquire
The copy and page structure make it hard for buyers to understand the offer or take the next step.
The content is hard to update
Small changes take too much effort, so services, case studies and team information fall out of date.
Search has no clear target
The site has pages, although they do not line up clearly with the services people search for or the questions buyers ask.
Seeing the same problems?
Book a website callWe can review the site and help you decide what needs changing.
Project process
A clear path from brief to handover
We agree on the pages, content and technical requirements before the build starts. You review the work on staging before launch.
Plan
Agree on what the site needs to doWe review the audience, services, existing proof, search demand and the job of each page before design starts.
- Audience and offer
- Sitemap and page purpose
- Search intent
Build
Design around real contentWe write or refine the copy, design the key pages and build a site that works clearly across phones and larger screens.
- Website copy
- Custom design
- SEO foundations
Launch
Hand over a site your team can useWe test the site, prepare redirects where needed, train your team and can continue looking after it after launch.
- Launch checks
- Team training
- Care plan option
Typical scope
What goes into the website
Each project is scoped around the business. These are the parts we handle most often.
Current site review
We review the existing website, business goals, buyer questions and what needs to change.
Search and page structure
We plan the main pages and internal links around the services people search for and the information buyers need.
Website copy
We write from scratch or improve your draft so each page explains the offer and gives the visitor a clear next step.
Design and development
We design and build the site around your brand, content, editing needs and agreed platform.
Launch preparation
We handle metadata, schema, redirects, performance checks, analytics basics and Google Search Console setup where required.
Training and care
We hand over the site with training and documentation. Ongoing care is available for updates, security and content support.
Project examples
See the work in context
Our client results show the brief, the work delivered and measured outcomes where reliable figures are available.
See our client results, read about WooCommerce development, or check our small business website design service.
Questions
Common website project questions
Straight answers about platforms, existing SEO, copy, timing and support.
What platform do you build websites on?
We choose the platform around the job. Astro often suits fast marketing sites. WordPress can make sense when the business needs familiar editing workflows, and WooCommerce suits stores with deeper ecommerce requirements.
Can you redesign an existing site without losing SEO value?
Yes. We review important pages and search performance, then plan redirects, metadata and launch checks before the new site replaces the old one.
Do you write the copy?
Yes. We can write from scratch or improve what you already have. Handling the copy and page structure together usually makes the project clearer.
How long does a website project take?
Most projects take 3 to 6 weeks. Larger sites, complex content and slow feedback take longer. We confirm the schedule before the project starts.
What happens after launch?
You get training and handover. We also offer website care plans for updates, security, performance checks and content support.
Next step
Show us the site you have outgrown
Book a website call and tell us what needs to change. We will help you decide whether to fix the current site or plan a replacement.
Book a website callWebsite Design
Book a website call
Show us the current site and explain what the business needs from the next one. John will help you work out whether a targeted fix or rebuild makes more sense.
- Current site review We start with the website you have and what the business needs from the next one.
- Fifteen minutes A short call to decide whether a targeted fix or rebuild makes more sense.
- Clear recommendation You will know the next useful step before committing to a project.
Your call will be with
Not ready for a call?
Write to John instead. A line or two on what is going on is enough.
Write to usA quick heads-up
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